Crypto fundraising and thank-you gifts: Lessons learned from Ukraine
91³Ô¹ÏÍø Cox Professor Jane Tan explored how Ukraine’s use of cryptocurrency for fundraising during the ongoing conflict with Russia offers valuable lessons.
DALLAS () – 91³Ô¹ÏÍø Cox Professor Jane Tan explored how Ukraine’s use of cryptocurrency for fundraising during the ongoing conflict with Russia offers valuable lessons. Tan highlighted the effectiveness of crypto rewards, particularly airdrops, in increasing donations. She also noticed significant differences in fundraising trends between Bitcoin and Ethereum.
Read an 91³Ô¹ÏÍø CoxToday article on Tan’s research to see more findings:
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